Taste, package, and interaction
Using a palette of flavors we cataloged, we build 4 stages – Foreplay, Build-up, Orgasm, and Afterglow, as combinations of 3-4 of the flavors closest to the sensations attributed to each stage.
With Oral we wanted to capture the fetishization of the “unboxing” experience. In our design, we pay attention to details and minimalism of modern consumer electronic packaging. The packaging was made to strike a balance between something beautiful and polished while still being believably mass market.
The packages of the 4 stages are designed to encourage the use of different gestures, namely licking, squeezing, biting, and spraying, to enhance the sensory experience.